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The Clarion Events Collaborative is a new initiative inspired by the community and value associations deliver and the opportunities that are unleashed when associations and event organizers collaborate to elevate events beyond traditional boundaries.
Our Mission
Designed with a focus on collaborative decision-making and community, our mission is to reinforce how associations manage their events. By leveraging Clarion’s expertise, resources, and global network, associations will ensure elevated customer experiences, increased engagement, accelerated revenue, and long-term growth.
What We Offer
Get a differentiated experience by partnering with a for-profit organizer that values partnership and culture. Our approach minimizes risks while maximizing returns and accelerating innovation:
Proven Success
We have a proven track record in association partnerships and acquisitions globally. Our strategic initiative has supported numerous associations in expanding their reach, building stronger connections with members, and discovering new revenue streams. Among our valued partners:
Leadership
The Clarion Events Collaborative is led by Chris Brown, former EVP of NAB and now principal at Level Up Event Strategies, alongside Liz Irving, President of Clarion Events North America. Together, they bring extensive industry experience and a shared vision for driving value through strategic partnerships.
Chris Brown
Principal
Level Up Event Strategies
Liz Irving
CEO
Clarion Events - North America
Testimonials
Partnering with Clarion has truly been a game-changer for us. Even in this short span, our collaboration has yielded remarkable results, and we're excited about the possibilities that lie ahead.
Dr. Sara Warneke, Managing Director, GFU Consumer & Home Electronics GmbH
The Indian Gaming Association and Clarion Events have been working together for 10 years. The Clarion team we work with in the US really understands our community, culture and walk with us every step of the way in achieving our goals.
Jason Giles, Executive Director, Indian Gaming Association
Contact Us
For more information about The Clarion Events Collaborative and to learn more about our event acquisition strategy, please contact Liz Irving at liz.irving@clarionevents.com.